Ihsan Relief and Development implemented a project to empower small-scale project beneficiaries in the city of Al-Bab through specialized training in home-based professions, followed by training on digital marketing. The initiative aimed to enhance beneficiaries’ skills, enable them to develop their businesses, promote their products, and access wider markets.
Following the completion of the training, participants showcased their products, presenting examples of their handmade work and home-based projects that they had developed during the training period.
Attendees, along with a delegation from the local administration headed by the Area Manager, Dr. Hussein Al-Shihabi, reviewed the products and learned about the participants’ experiences in developing and marketing their projects. This step aims to support the sustainability of small businesses and enhance employment opportunities for beneficiary households.